Common website design mistakes that cost you customers

Most struggling websites share the same handful of fixable mistakes. Avoiding them puts you ahead of a surprising number of competitors.

The usual suspects

• •Unclear message — visitors can't tell what you do.
• •Slow load times.
• •Poor mobile experience.
• •No obvious call to action.
• •Cluttered, hard-to-scan layouts.
• •Outdated information and broken links.

The fix is usually clarity

Most of these come down to putting the visitor first: be fast, be clear, work on mobile, and make the next step obvious. Nail those and your site outperforms flashier ones that forget the basics.