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Web DesignApril 5, 2025· 3 min read
What is a PWA (progressive web app)?
A progressive web app (PWA) is a website built to behave more like an app — it can be added to a phone's home screen, work partly offline, and feel fast and app-like, all without an app-store download.
What PWAs can do
- Be 'installed' to a home screen.
- Load fast and work in poor connectivity.
- Send notifications (with permission).
Do you need one?
For most small-business sites, a fast, well-built regular website is plenty. PWA features shine for apps people use repeatedly. Start with a great website; consider PWA extras only if your customers would genuinely use them.