How to handle fake or unfair reviews

Getting a review that's fake, mistaken, or blatantly unfair is frustrating — especially when it's not from a real customer. You can't control every review, but you can respond well and, in some cases, get them removed.

What to do

• •Stay calm and professional — never attack the reviewer.
• •Respond factually if it's a misunderstanding.
• •Report reviews that clearly violate the platform's policies.
• •Keep earning genuine reviews so one bad one is outweighed.

Play the long game

You can flag reviews that break the rules (fake, off-topic, abusive), but removal isn't guaranteed. A calm, professional response often impresses future customers more than the complaint itself — and a steady flow of real reviews keeps your reputation strong.